Why professional headshots matter

1. First impressions count

A headshot is not just a face photo (like a “passport photo”) – it’s a message about you and your brand. The style, look and background of the photo will influence the image you convey.

It tells people, “This is who I am, and I’m a total professional.” A polished, high-quality photo exudes confidence, credibility and approachability, and helps you stand out in a crowd of look-alikes.

2. They are often the first impression

The first thing your potential clients or employers will see is your photo. Whether it’s a job application, a networking site or your company’s “About Us” page, your image speaks. A professional headshot image ensures that your first impression is telling: “I’m real.”

3. They show that you have invested

We’ve all seen them – grainy selfies, embarrassing holiday photos or outdated pictures from 10 years ago. They cry, “I don’t care enough.” On the other hand, the professional headshot confidently tells, “I am serious about what I do and how I present myself.” It’s a subtle way of showing that you’re serious. If you’re looking for a job, can you really afford to skimp on this?

In a good headshot, the lighting is just right, the look is natural and the background supports the whole. An image that looks polished will help you stand out and be remembered. With a headshot session in Hämeenlinna I can help you achieve this, but more on that later.

4. They are versatile

A great image is a gift that keeps on giving. LinkedIn? Check. Company profile? Check. Speaking engagements, press releases, even your email address? Double check. Having a professional image ready to go saves you time and ensures your brand stays consistent.

How to get the headshot right

1. Choose the right photographer

Here’s the thing: not all photographers are equal. Headshot photography requires a special kind of magic – lighting, angles and an understanding of how to capture your mood and professionalism in a single shot. A photographer who understands this will make you look like a million bucks (without wasting it). Don’t just hire someone who can take pictures, hire someone who can take headshots brilliantly.

2. Dress for Success

Your headshot session in Hämeenlinna is coming up, but what will you wear? Think of your outfit as a face support. Stick to monochrome and simple shapes – they let your face do the talking. Leave flashy prints and distracting accessories at home, unless you’re in a creative field where bold choices are important. And remember: wrinkles are not your friend. I shoot headshots from the waist up – so wear trousers and shoes that are comfortable.

3. Take care of yourself

Hair, make-up and grooming can make or break a presentable image. For men, consider a fresh shave or a neatly trimmed beard. For women, wear natural makeup that accentuates your features. Everyone should check for loose hair and make sure the outfit looks sharp.

4. Think about the background

Your background should whisper, not shout. A clean, neutral background works wonders for a corporate look, while creatives can use a slightly more fun background. Talk to your photographer about what works best for your industry and your personal brand. If you book a headshot session with me, we’ll discuss well in advance what best suits your individual needs.

5. Practise expression

Nobody wants a figurehead who screams, ‘Help, I’m trapped in front of the camera!'”. Practice a natural, approachable smile in front of the mirror or aim for the “confident but friendly” vibe. A good photographer will help you find your best expression, so trust them and have fun. Read to the end of the article to see what my clients have to say.

6. Update your photo regularly

Are you still rocking the image of five hairstyles ago? It’s time for an update. Your photo should look like you right now. Staying up to date shows you’re engaged, active and ready for anything.

Who benefits from a headshot session?

• Entrepreneurs & experts – A high-quality image builds trust and professionalism.
• Jobseekers – Your LinkedIn profile will stand out.
• Artists & performers – A casting photo supports your personality.
• Companies – Representative photos of your staff for your company website and marketing.

Should you book a headshot session in Hämeenlinna?

A professional image is not just a nice acquisition, it changes the game. It’s your chance to make a great first impression and showcase your personal brand. By working with a professional photographer, dressing appropriately and taking control of the process, you’ll get a headshot that not only looks great, but feels like you.

Are you ready to improve your personal brand? Creating an image that speaks – for all the right reasons.